OUTCOAST™ is a digital magazine and travel blog marketing Florida as an LGBTQ-inclusive destination to VISIT.CELEBRATE.LIVE.
OutCoast, LLC is comprised of four main business areas: OutCoast.com, OutCoast Photography, and Marketing Mapper.
OUTCOAST.com is the go-to resource for Florida’s LGBTQ visitors, celebrants and residents. In addition, we provide the complete advertising solution for companies interested in marketing their services and product offerings to Florida’s LGBTQ+ visitors, celebrants and residents. To learn more, click here.
OUTCOAST Photography offers a variety of photography services, but our specialities include conferences, corporate events, real estate, marketing images, and travel blogging. We also offer a variety of drone and video services. Click here to view our online gallery and to inquire about rates.
Marketing Mapper works on a strategic level with companies in a variety of ways. We speak at events on diversity and inclusion, work with corporations to roll out LGBTQ Employee Resource Groups, advise on best marketing practices to create a brand that is LGBT-inclusive and we even step outside of our LGBTQ comfort zone to provide strategic marketing support to all small-to-medium sized business owners.
What makes the LGBTQ+ community a Dream Market?*
- 15 million U.S. adults identify as LGBT (6.8% of US population)
- 3 million Americans live in same sex households.
- 75% of gays and lesbians live in “Double Income No Kid” households.
- 40% of LGBTQ consumers prefer companies that advertise to them.
- 55% of LGBTQ consumers do business with and apply for jobs with companies committed to diversity.
- 70% of LGBTQ adults pay a premium for LGBTQ-supportive businesses services
These numbers are significantly higher along Florida’s Gulf Coast!
*Source: Witeck‐Combs/Harris Interactive
With a strong commitment to supporting LGBT non-profits, OUTCOAST provides all area LGBT non-profits with a pro-bono partnership level in exchange for in-kind sponsorship and promotion. In addition, nonprofits receive referral bonuses! To learn more about becoming a non-profit partner and benefitting from our non-profit program, e-mail our sales team.
As an LGBT non-profit founder and speaker on living authentically and embracing uniqueness, Rachel Covello knows that sharing personal and community stories bridges divides, breaks down walls, and provides a platform for empathy, understanding, and openness, furthering equality.
After purchasing a home in Gulfport, Florida, Covello fell in love with the St. Petersburg/Tampa area. The diversity of the people, beautiful gulf coast, and up and coming corporate community sparked creativity from within. Having run a successful LGBTQ business and community journal in Pennsylvania, Covello further explored sharing the stories of the Florida’s LGBTQ community and encouraging people to come to Florida to VISIT. CELEBRATE. and LIVE.